The use of sustainability accounting has grown apace with a rising demand from both investors and consumers for information on firms’ environmental, social and governance-related (ESG) impacts to the point where, today, 85 percent of S&P 500 companies report on such matters in some form or another. Yet with this rise have also come concerns that, in some cases, these reports are less for informing stakeholders about accountability and growth, and more for managing public perceptions