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Blog • 11.10.2018

The Easy Way Out of Rebound Effects

Rebound effect

By: Blake Alcott

Environmental protection is needed because we take useful things out of nature and put useless or harmful things back in. The resulting depletion and pollution have reached harmful, unsustainable levels. We know that voluntary behaviour change, led by an elite that encourages, fosters and politely ‘nudges’ the masses, won’t do it. Legislated solutions are needed on the principle of ‘I will if y...